Ramsey Solutions + Magnolia
Ramsey Solutions empowers its teams to create consistent content quickly
reduced Time to market
pages updated
million visits per month.
About the customer
Ramsey Solutions gives people practical advice in the areas of money, business, leadership and personal development through their nationally syndicated radio shows, podcasts, bestselling books, products and events. The company's website lives in Magnolia, has thousands of pages and receives over 1,5 million visits per month. Ramsey Solutions provides financial guidance based on the 7 Baby Steps—the proven plan that's helped millions of people pay off debt, save money, and build wealth for the future. All our content (shows, books, live events and educational resources) is created to help you walk the plan and reach your money goals—one step at a time.
The Challenge
Managing complex digital experiences
Ramsey Solutions, a leading financial education provider, faced significant challenges in managing its complex digital presence. These challenges included:
Slow Time to Market: Creating new landing pages or updating existing content was a time-consuming process, often taking a month or more.
Siloed Content: Managing multiple websites hindered consistency and efficiency.
Complex Development Process: The reliance on development teams for content updates and new page creation was inefficient and costly.
The Solution
Composable DXP is the answer
To address these challenges, Ramsey Solutions implemented Magnolia as their Digital Experience Platform (DXP). Key benefits of this decision included:
Accelerated Content Creation: Magnolia's intuitive interface and powerful authoring tools enabled non-technical teams to create and update content directly, significantly reducing time-to-market.
Unified Digital Presence: Consolidating multiple websites into a single Magnolia-powered platform streamlined content management and improved consistency across all digital channels.
Flexible Design System: A custom-built design system, integrated with Magnolia, provided a library of reusable components and templates, further accelerating content creation and ensuring brand consistency.
The Result
Accelerate time-to-market with happy marketing teams
By leveraging Magnolia, Ramsey Solutions achieved significant improvements:
Reduced Time to Market: The time to create a new landing page was reduced by over 50%.
Empowered Teams: Non-technical teams were empowered to create and manage content directly, minimizing reliance on developers.
Enhanced Efficiency: The streamlined content creation process and centralized platform increased overall efficiency.
Improved Consistency: A consistent brand experience was delivered across all digital channels.
Ramsey Solutions' successful implementation of Magnolia demonstrates the power of a robust DXP in transforming digital operations and achieving significant business benefits.
“We have seen a reduction of 50% in our time to market for a new page, and we’ve almost completely removed development from the process of creating a page or updating a page.”
