Unlocking Global Opportunities: Magnolia and VASS Expand Platinum Partnership Beyond EMEA

sept. 2, 2024 | 12:14 p. m.

Magnolia and VASS have been long-standing partners for eight years and are committed to offering Magnolia’s digital experience platform to help clients such as Telefonica and Prosegur succeed in the age of omnichannel marketing and personalization.

Building on their success in the EMEA region, Magnolia and VASS are poised to extend their strategic go-to-market strategy and digital transformation expertise to the Americas and APAC markets.

Commenting on the partnership, Tim Brown, CEO at Magnolia said, “Building on our success in the EMEA region, we are excited to grow and expand with our Platinum Partner, VASS, to replicate this in the Americas and APAC markets. With its scale, skills, and experience, VASS is one of our key global growth partners.”

Chus Pastor, Global Head of Alliances at VASS, highlighted "Our joint growth in EMEA has made VASS' success and experience in Spain and the UK set the foundations for further development in key countries such as Switzerland and Germany. We trust that our global alliance will allow us to expand and bring our expertise to other markets such as the Americas and APAC."

The Magnolia Partner Program was established to create a strong network of skilled and experienced partners to deploy the company’s DXP solution. As a key Platinum Partner, VASS plays a crucial role in implementing and integrating Magnolia’s marketing technology across various verticals globally. To find out more about the Magnolia and VASS partnership, visit VASS, Platinum Partner.

About VASS

VASS is a global digital transformation company that puts organizations at the forefront of innovation, by bringing together talent, knowledge, and technology.  

With our digital solutions, we lead people and organizations around the world on their transition towards the future. Our nearly 5,000 experts in 26 countries across Europe, America, and Asia work alongside our clients, partners, and key industry players to deliver best-in-class digital innovation that shapes the landscape of banking, retail, insurance, public administration, utilities, telecommunications, and media sectors.  

Our approach is based on mindful technology, through which we create positive environments and meaningful opportunities.

About Magnolia

Founded in Switzerland in 1997, Magnolia lets you build a composable digital experience platform made for your real-world needs. By unifying your unique tech stack – from legacy systems to the latest martech – Magnolia helps you create fully integrated customer experiences and speeds up your digital delivery. Create a truly composable business by consolidating all your content in one content hub and connecting any data source, application, or channel through easy integrations. Then, streamline how teams work with a unified authoring interface and one seamless workflow, empowering every business user to create personalized, optimized experiences with ease.

With a track record of 100% project success, over 450 enterprise customers, thousands of Community Edition deployments, and more than 200 certified Magnolia Partners around the world, Magnolia is the composable DXP of choice for leading enterprises, including American Express, JetBlue, T-Mobile, CNN, Sanofi, Sainsbury’s, Generali, and Ping An.