DXplained: Optimize your content with Magnolia’s personalization capabilities

About the Session

We will show you how Magnolia's personalization capabilities make it easy to adapt content to the visitor based on their preferences, needs, and interests. You will see what's available out-of-the-box, plus learn how to preview the experience you are creating as your audience will see it with the ability to develop trait-based personas. Join our Senior Solution Architect Chris Jennings for a demo of Magnolia's Personalization and insights into best practices you can introduce today.

How to easily personalize pages and components even in a headless environment
How to preview personalized experiences in context and based on how your audience will see them with the ability to create trait-based personas
Short business user and technical demo under the hood of Magnolia's personalization capabilities
The tools available to help experiment and optimize, such as a/b testing, third-party app integrations, and much more!

Chris Jennings

Senior Solution Architect, Magnolia

Agency developer turned consultant turned freelancer, now a solution architect in Magnolia’s in-house services team. Chris is advising existing customers on best practices and helping new clients understand how Magnolia can help them and their business.