Replace your ecommerce CMS

Put Content at the Heart of your Ecommerce Experience. Maximize ecommerce sales by delivering content-rich shopping experiences, from discovery to purchase.

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Magnolia + [your Ecom system] = Growth

Big ecommerce goals, but your CMS is limiting you? Add Magnolia CMS to your ecommerce setup to empower both your marketers and developers, and deliver modern shopping experiences for your buyers that increase ecommerce sales.

Product discovery

Drive more Revenue

Deliver customer engagement with emotional stories based on real-time commerce data and insights from your buyer’s journey. Magnolia brings easy management and optimization to the shopping experience, allowing you to grow traffic, engagement, conversions, and ultimately ecommerce revenue.

Launch fast

Gain Speed

Empower your developers with ready-built integrations and frontend freedom, and your marketers with best-in-class authoring and personalization capabilities and freedom from IT. With Magnolia’s deep ecommerce integrations and capabilities, you get up and running quickly, and expand with minimal effort.

One platform

Stay Flexible

Easily integrate Magnolia with your ecommerce and legacy systems, deploy in the cloud or on-premises, go headless and deliver content via API, or use Magnolia as a traditional content management system. You can implement Magnolia in the way that best suits your business.

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Personalization

Grow engagement and conversions by creating highly personalized ecommerce experiences that are aligned with your shoppers’ intent with the help of AI-driven search, merchandising and recommendations.

Clean content

Content-driven commerce

Create engaging shopping experiences beyond simple storefronts. Easily combine CMS and Ecommerce content to create compelling stories around your products, and pages with true call-to-action capabilities.

Easy Authoring

Fast and flexible authoring

Compose  landing pages and campaigns with full WYSIWYG editing, scheduled publication, and multi-device preview. Manage the entire customer experience of a targeted campaign in one place, without touching any code.

Media performance

Content performance

Track the performance of your content and campaigns, and see the insights without ever having to leave your Magnolia screen. With our native A/B/n Testing and embedded analytics, you can easily convert more visitors into buyers. 

Get comfortable

Responsive assets

Create rich-media ecommerce experiences for any device with our Image Focal Points. Your buyers will discover products in a realistic meaningful context, and get the best view no matter what device or screen resolution they are using.

Multi-site management

Internationalization

Deliver your experiences across multiple sites and languages. Use our Live Copy feature and automatic translations to create globally consistent experiences with the local nuances needed to compete with home-grown competition.

“Thanks to Magnolia, we’ve increased the speed at which we can create, manage and launch digital content. Our authors have benefited from reduced content creation time and the ability to respond to customers almost instantly during peak events. This allows us to take an agile approach, giving our teams greater control over their content and ultimately providing customers with a better digital experience.”
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Rob Sargent

Senior Lead Product Manager at Sainsbury’s

“The watersports industry is very visual, so we needed a unique way of showcasing our equipment in use in beautiful locations. With Magnolia, we can pull all of our imagery together in one place and build and preview colorful pages that we know our customers will enjoy. It is really quick and extremely easy to use and our teams can now effectively monitor and maintain all of our web pages within one platform.”
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Charlie Kernan

Managing Director at King of Watersports

“The agile and close cooperation with IMS Software and Magnolia has massively accelerated the development time.”
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Claudio Bohren

Marketing Manager & Relaunch Project Lead at Bauhaus Switzerland

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Reimagining Content and Commerce

Learn how a content and commerce strategy can provide the experiences digital customers demand today and tomorrow. 

7 Things B2B Marketers Need From an Ecommerce CMS

Commerce Integrations

Our Commerce Integrations natively extend Magnolia into your ecommerce system of choice. You get to use ecommerce content as if it were native Magnolia content while keeping strong cataloging features and order functionality of your ecommerce solution. 

Check the out-of-the-box ecommerce integrations on our Marketplace, and watch the video to learn more.

Magnolia Integrations

Get started with a Magnolia demo

Get a customized demo of how Magnolia can help you create fully integrated digital customer experiences and speed up your digital delivery.
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